The popular Filipino dish Adobo is going to get the spotlight it deserves with a series of mouth-watering events on June 11.Part of this gastronomic lineup of events is the Adobo
Challenge, Datu Puti’s
search for the best version of the Adobo among a lineup of budding food
entrepreneurs.
The Datu Puti Adobo Movement was initially created to push
for Adobo to be our pambansang ulam.
It is a movement that celebrates the cultural heritage of the Adobo dish.
According to the Datu Puti Adobo Movement, all Filipinos across the regions
have their own take on the dish, inspired by how the traditional comfort food
is prepared by their families based on the their flavor preferences and their
access to local ingredients.
The Datu Puti Adobo Challenge represents the next phase in
the Datu Puti Adobo
Movement. After the warm response to the advocacy in 2015,
2016’s Datu Puti
Adobo
Challenge is poised to drive more enthusiasm and sustain
support for the cult fave dish. More specifically, the Datu Puti Adobo
Challenge dares Mercato Centrale’s food vendors to stake their claim for the
best Adobo dish in town.
To qualify, the vendor’s
adobo dish must use any type of meat or vegetable, and marinated in or cooked
with at least two of the three main Datu Puti products: vinegar, soy sauce, and
patis (fish sauce). Accepted entries will be evaluated based on the various
criteria, including: creativity of concept, which looks at the story behind the
dish as well as originality, branding, and cooking technique; innovation,
noting the use of unique special ingredients and Datu Puti products; and
Philippine culinary heritage, including how it adopts and represents regional
cooking styles.
Mercato Centrale’s finest vendors will showcase their Adobo
recipes at a gastronomic showdown at the Mercato Central Saturday market in
Bonifacio Global City on June 11, the culmination of the Datu Puti Adobo
Challenge.
Join the Movement on June 11 and enjoy the taste fest during
the Datu Puti Adobo Challenge. Rate sheets will be tallied based on the
sampling served to a select pool of judges. Then, at the end of the Datu Puti
Adobo Challenge, three winners will be declared, taking into the account the
flavor, story, and heart behind their Adobo masterpieces. In addition, a
People’s Choice Award will also be given to the crowd favorite, based on the
preferences of the foodies on site.
All Adobo winners will be awarded start-up funds in cash,
so they can include their winning dishes in their regular Mercato menu for at
least 12 nights. The People’s Choice awardee, on the other hand, will receive
over P3,000 worth of Datu Puti goods.
Aside from the Datu Puti Adobo Challenge, the celebrations
at Mercato Centrale on June 11 will also feature a celebration of homegrown
talent, all in full support of the advocacy behind the Adobo Movement. The
party will be hosted by familiar foodie Tonipet Gaba, and the feast will be
made even more festive with musical performances by musical idols UpDharma Down
and Ebe Dancel.
Drop by Mercato Centrale (along 7thavenue and 25th street,
across The Forum and in front of the “Between the Lines” art mural) in BGC
Taguig on June 11, Saturday, to witness a showdown and showcase of the best of the best of our homegrown talents
onstage and behind kitchen doors.
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